Security National Bank prides itself in its Omaha roots. During the holidays it wanted to reinforce itself as being a bank for the community by sending out custom holiday cards that ties itself with the city.

The campaign Comfort and Joy evokes the feeling of home. Home as seen as a place for security, comfort, and happiness. Words that are closely tied with the holidays (comfort, jingle, home) are paired by illustrations of iconic places in Omaha in the brand colors of Security National Bank. The soft illustrations and paper cutout style adapts for the cozy seasonal theme.